Just as we present ourselves externally, we communicate non-verbally about how we value ourselves and what kind of feedback (form of communication) we accept in return. Studies have shown that people make snap judgments about others based on their appearance. For instance, one study found that individuals dressed in expensive clothing were more likely to be perceived as competent and trustworthy compared to those wearing cheaper attire.
Many veterinarians are troubled by the fact that dog and cat owners often behave inappropriately and unempathetically when communicating with the doctor, and they do not receive the same respect as human doctors. Regardless of the profession, it takes a person only the first 10 minutes to form a first impression, which then reflects in their behavior. While clothes don’t always tell the whole story, a person’s character and personality are more important than their outward appearance. However, the way we dress can still influence how others perceive us. To make a good impression, it’s essential to dress appropriately for the situation and in a way that reflects our personality.

Quality clothing is part of professional presentation, and therefore we have prepared the first collection of women’s and men’s clothing under the DAGIE brand for you. We spend most of our time at work, and for veterinarians, this means countless hours during the day and night, so it is important to feel good. DAGIE brand clothing is practical, highly combinable, and sustainable.

The clothing was created in collaboration with Czech fashion designer Nikola Eichnerová, who helped design and cut suitable for working in the clinic and handling animals. The clothing is made from premium fabrics imported from the Netherlands and sewn in the Czech Republic to meet the “slow fashion” standard, as we support sustainable fashion.

Come and see and try on the clothing at our company headquarters in Trnava city on Pekárska Street. In our store, we can adjust the clothing according to your needs and personalize it by sewing on your logo or name.
Professional photographs and a catalog of our clothing line will be available soon…